5-lesson course · about 2 hours

Checking Rights Before a Found Asset Reaches Production

For Creative directors, art directors, design leads and brand leaders

Everything for Creative directors

For creative directors and design leads: build an AI-powered clearance gate to track sources and licenses, ensuring no discovered asset reaches production without human sign-off and verified usage rights.

Try lesson 1 freeSee what you’ll learn

What you’ll be able to do

By the end, you can…

Automate asset researchWrite a precise specialist remit for a proactive AI agent to research sources and log licenses. Use this to replace manual searching and ensure every found asset is tracked from the moment it is discovered.
Build a reference registerCreate a structured tracking system that records the origin, purpose, and usage status of every asset. Use this register to maintain a single source of truth for all materials used in your moodboards and comps.
Block uncleared productionConfigure an asset-checking agent to withhold 'delivery-ready' status when rights approvals are missing. This ensures no asset is treated as cleared by default and prevents legal gaps from reaching production.
Enforce human sign-offDesign a formal release gate where human rights reviewers must confirm clearance before final delivery. Use this protocol to transition assets from 'flagged' to 'cleared' with a documented audit trail.
Apply authorship standardsDistinguish between purely generated material and human-authored work using US Copyright Office standards. Use these guidelines to determine what the brand can actually own and protect in its final output.
Manage likeness permissionsSet up tracking for permissions and likeness requirements when using synthetic spokespeople. Use this to ensure all AI-generated human performances are backed by the necessary legal consents.

How it works

A tutor that meets you where you are

  1. Adaptive lessonsThe curriculum is not a static path. The material evolves and adjusts in complexity based on your current level of expertise as you progress through the modules.
  2. Personal AI tutorYou have a dedicated AI tutor available for every lesson. You can ask for clarification, request concrete examples, or dive deeper into a topic by typing or speaking out loud.
  3. Knowledge reinforcementTo ensure concepts stick, each lesson is paired with targeted quizzes and flashcards. These tools help you master the technical setup of clearance gates before moving forward.
  4. Progress trackingStay on top of your learning with a visual progress map. Once you have completed all the modules and checks, you will receive a certificate of completion.

Curriculum

The curriculum

This focused course guides you through five steps to eliminate the risk of uncleared assets reaching your final composites.

Module 1Building the AI Clearance Guardrail5 lessons

  1. 1Evaluating Authorship and Likeness
    • Distinguish between purely generated material and human-authored work using US Copyright Office standards
    • Track likeness and permission requirements for synthetic spokespeople
  2. 2Defining the AI Asset Researcher's Remit
    • Write a specialist remit for a proactive AI agent
    • Define boundaries for source research and license logging
  3. 3Designing the Reference Register
    • Create a reference register for asset tracking
    • Categorize assets by origin, purpose, and usage status
  4. 4Configuring the Asset-Checking Gate
    • Configure an asset-checking agent to flag clearance gaps
    • Implement a system that blocks 'delivery-ready' status for uncleared assets
  5. 5Implementing the Human-in-the-Loop Release Gate
    • Design a release gate for human rights sign-off
    • Establish a protocol for transitioning assets from 'flagged' to 'cleared'

Who it’s for

Made for you if…

Made for: Creative directors, art directors, design leads and brand leaders

Creative Directors

To stop the cycle where a team member finds a great image or track that ends up in a composite, only for the agency to realize it is uncleared right before the work goes live. You need a system that treats discovered assets as uncleared by default.

Design Leads

To manage teams using AI for research and moodboarding without risking late-stage production blocks. You need a way to log source and license details automatically so your designers can explore visually without creating legal liabilities.

Brand Leaders

To ensure that every asset used in a campaign meets authorship standards and likeness permissions. This allows you to scale AI-enhanced content while maintaining a strict human-in-the-loop release gate for final sign-off.

Production Heads

To eliminate the risk of 'delivery-ready' files being passed along without verified rights. You need a technical checkpoint that flags clearance gaps and blocks assets from entering the production pipeline until a human reviewer approves them.

Questions

Good to know

Does this course provide deep-dive legal training on international copyright law?

No. The course focuses on the operational setup of clearance checkpoints and reference registers. It uses US Copyright Office standards as a benchmark for human authorship, but it is not a legal training program.

Will I learn how to negotiate license fees with stock agencies?

No. The curriculum focuses on the technical process of logging source and license details and flagging gaps. It does not cover the commercial negotiation of fees with agencies.

Does this cover general AI prompting for image generation?

No. This is a focused course on asset clearance and rights management. It does not teach general prompting for creating images, but rather how to use agents to track the rights of those images.

What are proactive AI agents, and will I learn how to use them?

Proactive agents, such as Dots or Claude Duet, are tools that can be given a specialist remit to work toward a goal. You will learn how to write a remit for these agents so they can proactively research and log asset sources and licenses.

Can the AI agent automatically clear an asset for production?

No. The system is designed so that no discovered asset is treated as cleared by default. The AI agent flags gaps and logs details, but a human rights reviewer must always provide the final sign-off at the release gate.

How does the course handle synthetic spokespeople or AI-generated people?

The course includes specific instruction on tracking likeness and permission requirements for synthetic spokespeople. This ensures that human permissions are logged and verified as part of the clearance process.

What is the purpose of the reference register mentioned in the curriculum?

The reference register acts as a central tracking system for every discovered asset. It categorizes each item by its origin, purpose, and usage status so that gaps in clearance are visible before the asset enters production.

Is this course for project managers or creative leads?

It is specifically designed for Creative Directors and Design Leads. It addresses the problem of assets entering composites during the creative process before their legal usage has been verified.

Secure your production pipeline

$47

One payment · lifetime access

  • Framework for US Copyright Office authorship standards
  • Remit templates for proactive AI agents
  • Reference register design patterns
  • Configuration for AI asset-checking gates
  • Human-in-the-loop release gate protocols

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Refunds: Full refund if you ask before you open your first lesson. Once you’ve started, purchases aren’t refundable, except where the law gives you that right.

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