← Reconcile Conflicting Metrics Before the Leadership Meeting

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Gather the Reports, Trace Each Source and Decide What AI Can See

What you are building, and what you are not

Over this course you will produce one reconciled figure for each contested metric. A contested metric is one where departments report different numbers, such as revenue or churn. Each reconciled figure comes with three things attached:

  • its definition: what it counts and what it leaves out
  • its period: the dates it covers
  • its source: the system it came from

You will also write a short note on what still differs and why. With that note, the meeting can discuss the gap instead of arguing over whose number is right.

Some things are out of scope. You will not build dashboards, forecast next quarter or choose strategy from the numbers. Those come after you have figures everyone accepts.

This lesson is the groundwork. You collect every figure, trace where each one came from, and decide what an AI tool is allowed to see. If you skip this step, later comparisons rest on guesses.

See itIn scope vs out of scope

This course

  • One figure per contested metric
  • Agreed definition and period
  • Named source for each figure
  • Note on what still differs and why

Not this course

  • Building dashboards or BI tools
  • Forecasting revenue or churn
  • Choosing strategy or priorities
  • Rebuilding accounting or CRM systems

Everything on the left serves one purpose: a figure the room accepts before anyone debates what it means.

Try it

Which of these is part of this course's goal?

Start with a simple inventory

Before you compare anything, list every figure in one table. Use one row per figure and six columns:

  1. Metric name as written, for example "Net revenue" or "Bookings"
  2. Figure
  3. Department
  4. Report name
  5. Period label as written, for example "Q3 FY25", "September" or "Last 30 days"
  6. Source system: the software the number was pulled from

Copy the labels exactly as each report shows them. Don't tidy them up yet. Different wording is often the first clue to a different definition.

Here is an example. Finance reports "Net revenue, September: $4.20m". Sales reports "Revenue (closed won), Sep: $4.65m". Operations reports "Billed revenue, Sept: $4.38m". That makes three rows and three different names, and the figures are up to $0.45m apart. Churn gets its own rows too, for example sales at "Logo churn 3.1%" and operations at "Churn 2.4%".

At this stage you are not deciding which figure is right. You are making sure every figure is on the table.

See itSeptember revenue, as each department reports it
$4.2m
Finance
$4.65m
Sales
$4.38m
Operations

Three reports cover the same month and show three different figures, before anyone has checked definitions or sources.

Try it

Name the six columns of the inventory.

Different systems, different numbers

Each department usually draws from a different source system. These systems record different events.

  • General ledger or accounting system (the company's official books): usually feeds finance. Revenue is typically recorded when it is earned under your accounting rules.
  • CRM (customer relationship management, the sales team's record of deals): usually feeds sales. It often records a deal when it is signed or marked as won.
  • Billing, subscription or product usage systems: often feed operations. They record invoices raised, subscriptions cancelled or customers who stopped using the product.

So "revenue" from the CRM might mean deals signed in September. From billing, it might mean invoices sent in September. From the ledger, it might mean revenue earned in September. All three can be correct for what they measure and still disagree.

This is why the source column matters. A gap between two figures is not automatically an error. It may be two systems answering slightly different questions. Your company's systems may be set up differently, so confirm with each report owner rather than assuming.

Try itMatch each system to what it usually records

Tap one on the left, then what it goes with on the right.

0 of 4 matched

Typical patterns only. Confirm how your own company's systems are set up.

Try it

Sales shows higher revenue than finance for the same month. What is the most sensible first assumption?

When was it pulled, and was it touched afterwards?

Add two more columns to your inventory: extract date and manual adjustments.

An extract is the moment someone pulled the data out of a system. Systems keep changing after month-end. Late invoices get posted and cancelled deals get updated. Suppose finance pulled September on 3 October and operations pulled it on 6 October. Operations will then include anything posted in those three days, and finance won't.

A manual adjustment is a change someone made by hand after the extract. It might be removing a disputed invoice, adding an accrual, or excluding a one-off customer. These are often sensible. But if they aren't visible, they make two reports disagree for reasons nobody can see.

So two reports can share the same definition and still show different figures because of timing or hand edits alone. Try the sliders. Both reports here use the same definition. The only differences are when each was pulled and one adjustment.

Try it

Finance and operations use the same revenue definition but show different figures. Which explanation should you check?

Mark the unknowns and ask the owner

Many reports don't show their source system or extract date. When a detail is missing, write "not stated" in that cell. Don't guess. A guessed source looks just like a confirmed one in your table, and it will mislead you later.

Then ask the report owner, the person who produces that report. Keep the question short and neutral so it reads as curiosity, not an accusation. For example:

"Hi Priya, I'm lining up the September figures before Thursday. For the $4.65m revenue in the sales report: which system and which date was this figure pulled from, and was anything adjusted by hand afterwards? Thanks."

This message works because it names the exact figure and asks for facts. It doesn't hint that the number is wrong. People answer questions like this quickly. They get defensive when they think they are being audited.

When the answer arrives, record it in your inventory and replace "not stated". If no answer arrives before the meeting, leave "not stated" in place. That is honest, and it is useful to say out loud.

See itHandling a missing source

The cell says 'not stated' until someone who knows confirms it.

Try it

Write a short message to the operations report owner asking where their churn figure of 2.4% comes from.

Decide what an AI tool may see

Before you paste anything into an AI tool, check your company's policy on approved tools. These are the tools your organisation has cleared for business data, often with contracts that control how the data is stored and used. A free consumer chatbot is usually not one of them.

Some details should stay out of unapproved cloud tools:

  • Board discussions, including draft board figures
  • Acquisition plans, including targets or deal values
  • Employee details, such as names tied to performance or pay
  • Customer names, for example a churned client listed by name

Go through your inventory and mark each row as in, remove or replace, or keep out. A row reading "Churn 2.4%, operations, Sept" may be fine in an approved tool. A note reading "includes loss of Acme Ltd" names a customer, so it should go.

If you are unsure whether a tool is approved or a detail is sensitive, ask IT or legal before you share it. A short delay is cheaper than a data leak.

Try itKeep out of unapproved tools

Flip each card to see a typical example of what to remove.

Try it

Your operations report notes that churn rose because two named customers left during a confidential acquisition talk. You have no approved AI tool. What should you do?

No approved tool? Use AI for structure only

You can still get real help from AI without an approved tool. You just share less.

AI is useful here for structure: laying out comparison tables, spotting that two labels probably mean different things, or suggesting questions to ask. It doesn't need your real numbers to do that.

Share only:

  • Metric labels, such as "Net revenue" and "Revenue (closed won)"
  • Definitions, as each report describes them
  • Period descriptions, such as "fiscal September, cut-off 30 Sep" or "last 30 days"

Replace real figures with placeholders, which are stand-in labels like "[Finance revenue]" or "[Sales churn %]". Then take the AI's table back into your own spreadsheet, fill in the real numbers and do the arithmetic yourself.

Whatever tool you use, check every figure. AI can misread a label or get a subtraction wrong. You are the one presenting the numbers, so you need to be able to say how each one was produced.

Try itPut the structure-only workflow in order

Put these in order: tap two to swap them, or use the arrows.

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5

Real numbers only appear once the work is back in your own spreadsheet.

Try it

Without an approved tool, which of these is safe to share with AI?

In short

This course builds one reconciled figure per contested metric, each with a definition, period and source, plus a short note on what still differs. In this lesson you built the groundwork: an inventory with one row per figure, recording each label and period exactly as written. You traced each figure to its source system, extract date and any manual adjustments, and wrote 'not stated' where a detail was missing instead of guessing. You learned to ask report owners short, neutral questions about where their figures come from. You also decided which details can go into an AI tool and which stay out, and how to use AI for structure alone when no approved tool is available.

Carry on with the whole course

5 more lessons, a tutor you can ask anything in every one, quizzes, flashcards and a certificate. $47.

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